Franchise World, the well respected franchise publication have asked us to be their resident internet marketing specialist. This is great news as it will allow us to use our extensive web marketing knowledge to help franchisees & franchisors get the most out of their internet marketing strategies. Franchise World, a London based franchise magazine which was founded in 1978, is the longest-established magazine in its field and is acknowledged throughout the industry as the most newsworthy and authoritative. Our first article was published last month and coincided with the British Franchise Exhibition held at London Olympia. It’s great to see that our work with other major UK franchises has not gone unnoticed. Our experience with the franchise fraternity will certainly help the readers of Franchise World!