Jessica joined Mayfly in 2023 as a Social Media Executive, after achieving a Bachelor of Arts in Communications and Media at the University of Liverpool. She gained valuable insight into marketing cultures and writing practices through her degree, studying everything from public relations and strategic communication to digital communication. Jessica has impressive expertise in social media, amassing over 30,000 followers across all platforms.
Jessica’s role at Mayfly involves creating paid and organic content, creating exceptional social media strategies and on-brand posts for our clients. This includes building a sense of community through interactive content creation catered for the audience, and carefully responding to comments, messages and customer feedback.
Jessica’s social media particularly rose to popularity through her “30 Days of Autumn Crochet” series, with one reel amassing over 2 million views. Her success as a social media influencer, in which she shares crochet and fashion trends with her niche audience, means that creating exciting and shareable content and community management comes naturally to her.