About Liam Patton
Liam is the founder and sole Director of Mayfly Internet Marketing, Liverpool’s top digital marketing agency specialising in SEO, PPC and Social Media Strategy. He has overseen steady growth since 2008, working with clients across the globe and building a team of like-minded, talented and tech-savvy digital marketers.
From a BSc degree in Business Information Systems from DeMontfort University to over 20 years in the digital marketing game, Liam uses his deep understanding of customers’ pain points to align them with solutions. He is always pushing forward to find the best strategies for individual clients and stays on the pulse regarding search news and business trends.
His team’s commitment to clients is second only to Mayfly’s passion for doing a great job, regardless of the industry, and a testament to this is an extremely high client retention rate and numerous online reviews. Transparency is a key component of what makes Mayfly work so well and Liam believes in straightforward, no-nonsense conversations that lay out exactly what his agency can do for your business.
Liam’s Work History
Prior to starting Mayfly, Liam account-managed SMEs across the UK and was the only Google Paid specialist in an agency of 50+ staff. This was in the early days of digital marketing – only being able to bid on text Ads using [exact match] & “phrase match” modifiers! With this experience and noticing how businesses needed better management, he decided to set up Mayfly. Offering a larger suite of services such as Paid Ads and SEO.
Today, He is still very much involved in the day-to-day running of Mayfly. From onboarding new clients, working collaboratively with the team on strategies, managing some of the more established clients, as well as shaping the future direction of the company. Liam encourages his team to trust their skillset, to execute what is required and allows creativity to flourish, gives them confidence to manage their workloads, and clients efficiently.
Over the years, Liam and his team have been responsible for managing the marketing campaigns for well-known companies such as Liverpool John Lennon Airport, Halewood International & Grant UK. Still, it’s the smaller independent SMEs that he really enjoys working with. Working with businesses with turnovers between £1/2 million to £ 25 million is our sweet spot. Small enough for us to really make a difference. It’s these cases where he takes great enjoyment in seeing clients outrank and outperform their larger competitors.
Liam’s Personal Life
Liam enjoys various types of business networking, not least golfing, being a member of the Fore Business Golf Network and the Business Golf Society. He’s very active within the Gather Network here in Liverpool and is always open to speaking at events that will inspire the next generation of digital marketers.
Married with 2 boys to keep him on his toes, Liam enjoys all types of physical activity and sports. He’s recently completed the Liverpool to Leeds Canal bike ride for The Brain Tumour Charity, and in 2019 climbed Mt Kilimanjaro.